CHRISTMAS IN LIVIGNO: WINTER COMES TO LIFE WITH THE WORLD CUP

03/12/2025

(String: <span id="hs_cos_wrapper_post_body" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="rich_text" ><p style="text-align: left;"><span style="font-family: Livigno, Arial, sans-serif; font-size: 1.7rem; letter-spacing: 0.015rem; background-color: transparent; font-weight: bold;">Two days of shows, artistic performances and sports action: a truly unique Super-G, just a few weeks before the Olympic Games.</span></p> <!--more--> <p data-start="2165" data-end="2333"><span style="font-family: Livigno, Arial, sans-serif; font-weight: 300;">There are moments when a sporting event transcends itself, becoming language, vision, and collective experience. This is what will happen on </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">December 26 and 27</span><span style="font-family: Livigno, Arial, sans-serif; font-weight: 300;">,</span><span style="font-family: Livigno, Arial, sans-serif; font-weight: 300;"> when Livigno will host its first, historic </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">Alpine Ski World Cup stage</span><span style="font-family: Livigno, Arial, sans-serif; font-weight: 300;">, transforming the heart of its mountains into an exclusive stage that unites sport, entertainment, and culture — just weeks before the 2026 Winter Olympic Games, which will award as many as 26 Olympic titles right here.</span><br data-start="520" data-end="523"><span style="font-family: Livigno, Arial, sans-serif;">A debut destined to leave its mark, set within the magic of the Christmas season, when the snow reflects a different kind of light and winter, in Livigno, doesn’t just shine — it truly comes to life.</span><br><span style="font-family: Livigno, Arial, sans-serif;"></span></p> <p data-start="2165" data-end="2333"><span style="font-family: Livigno, Arial, sans-serif;">The fact that the </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">World Cup arrives precisely on December 26 and 27</span><span style="font-family: Livigno, Arial, sans-serif;">, in the heart of the holiday season, amplifies the meaning of the event: it is as if the season itself were offering the resort a long-awaited gift — a precious piece added to the mosaic of emotions that has always defined winter in Livigno.</span><br data-start="386" data-end="389"><span style="font-family: Livigno, Arial, sans-serif;">Not just sport, then, but art, culture, and identity. Because here, in the resort that symbolizes the creative energy of the Alpine arc, every major event becomes a narrative act as well.</span></p> <p data-start="2165" data-end="2333"><span style="font-family: Livigno, Arial, sans-serif;">On </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">December 26</span><span style="font-family: Livigno, Arial, sans-serif;">, in the </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">Plaza dal Comun</span><span style="font-family: Livigno, Arial, sans-serif;">, the audience will experience an innovative format: the </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">Bib Draw Show </span><span style="font-family: Livigno, Arial, sans-serif;">— the start-number draw reimagined as a live performance built on the fusion of different artistic languages. Music. Visual art. Choreography. Comics. And the direct interaction between athletes and spectators, a true hallmark of the resort.</span><br data-start="424" data-end="427"><span style="font-family: Livigno, Arial, sans-serif;">A burst of creativity and adrenaline that will form the perfect backdrop for the arrival of the champions, turning the eve of the race into a collective celebration unlike anything else on the international stage.</span><br data-start="640" data-end="643"><span style="font-family: Livigno, Arial, sans-serif;">A format that speaks Livigno’s language: elegant, visionary, surprising.</span></p> <p data-start="2165" data-end="2333"><span style="font-family: Livigno, Arial, sans-serif;">The magic won’t end with the bib draw. On </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">December 27, Super-G race day</span><span style="font-family: Livigno, Arial, sans-serif;">, Livigno will reveal another chapter of its story: new surprises will accompany the lead-up to the competition, in an emotional crescendo designed to make this first World Cup stage truly unforgettable — fully worthy of the resort’s artistic and sporting vision.</span></p> <p data-start="2165" data-end="2333"><span style="font-family: Livigno, Arial, sans-serif;">This will lead to the start of a completely new Super-G, descending from the Li Zeta slope, at the heart of the Sitas ski area, all the way to the town center: a city finish that promises huge crowds and full participation, perfectly in line with Livigno’s identity and its way of interpreting sport as a cultural language.</span></p> <p data-start="2165" data-end="2333"><span style="font-family: Livigno, Arial, sans-serif;">It is no coincidence that all of this is happening now, just weeks before the arrival of the </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">Olympic Torch </span><span style="font-family: Livigno, Arial, sans-serif;">— scheduled to reach the resort on </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">January 30 </span><span style="font-family: Livigno, Arial, sans-serif;">— and two months before the </span><span style="font-family: Livigno, Arial, sans-serif; font-weight: bold;">opening of the 2026 Games.</span><br data-start="302" data-end="305"><span style="font-family: Livigno, Arial, sans-serif;">Livigno is preparing to experience its Olympic winter, the most eagerly awaited winter ever. And it does so by celebrating every snow discipline, in a continuous dialogue between athletes, spectators, tradition, and the future.</span><br data-start="532" data-end="535"><span style="font-family: Livigno, Arial, sans-serif;">Here, winter comes to life: in Livigno, sport is not just practiced — it is lived. Winter is not merely observed — it is interpreted.</span><br data-start="668" data-end="671"><span style="font-family: Livigno, Arial, sans-serif;">The World Cup on December 26 and 27 will therefore be more than a race: it will be a welcome to the most important season in our history.</span><br data-start="808" data-end="811"><span style="font-family: Livigno, Arial, sans-serif;">A collective celebration, a total spectacle, a bridge between Christmas and the Olympics, between tradition and innovation, between snow and imagination.</span><br data-start="964" data-end="967"><span style="font-family: Livigno, Arial, sans-serif;">Because in Livigno, winter truly comes to life. And this year, more than ever, it will do so before the eyes of the world.</span><br><span style="font-family: Livigno, Arial, sans-serif;"></span></p>{{ include_custom_fonts({"Livigno":["Regular","Medium","Light","Bold Italic","Bold","Black","Thin","Medium Italic"]}) }}</span>)

Two days of shows, artistic performances and sports action: a truly unique Super-G, just a few weeks before the Olympic Games.

There are moments when a sporting event transcends itself, becoming language, vision, and collective experience. This is what will happen on December 26 and 27, when Livigno will host its first, historic Alpine Ski World Cup stage, transforming the heart of its mountains into an exclusive stage that unites sport, entertainment, and culture — just weeks before the 2026 Winter Olympic Games, which will award as many as 26 Olympic titles right here.
A debut destined to leave its mark, set within the magic of the Christmas season, when the snow reflects a different kind of light and winter, in Livigno, doesn’t just shine — it truly comes to life.

The fact that the World Cup arrives precisely on December 26 and 27, in the heart of the holiday season, amplifies the meaning of the event: it is as if the season itself were offering the resort a long-awaited gift — a precious piece added to the mosaic of emotions that has always defined winter in Livigno.
Not just sport, then, but art, culture, and identity. Because here, in the resort that symbolizes the creative energy of the Alpine arc, every major event becomes a narrative act as well.

On December 26, in the Plaza dal Comun, the audience will experience an innovative format: the Bib Draw Show — the start-number draw reimagined as a live performance built on the fusion of different artistic languages. Music. Visual art. Choreography. Comics. And the direct interaction between athletes and spectators, a true hallmark of the resort.
A burst of creativity and adrenaline that will form the perfect backdrop for the arrival of the champions, turning the eve of the race into a collective celebration unlike anything else on the international stage.
A format that speaks Livigno’s language: elegant, visionary, surprising.

The magic won’t end with the bib draw. On December 27, Super-G race day, Livigno will reveal another chapter of its story: new surprises will accompany the lead-up to the competition, in an emotional crescendo designed to make this first World Cup stage truly unforgettable — fully worthy of the resort’s artistic and sporting vision.

This will lead to the start of a completely new Super-G, descending from the Li Zeta slope, at the heart of the Sitas ski area, all the way to the town center: a city finish that promises huge crowds and full participation, perfectly in line with Livigno’s identity and its way of interpreting sport as a cultural language.

It is no coincidence that all of this is happening now, just weeks before the arrival of the Olympic Torch — scheduled to reach the resort on January 30 — and two months before the opening of the 2026 Games.
Livigno is preparing to experience its Olympic winter, the most eagerly awaited winter ever. And it does so by celebrating every snow discipline, in a continuous dialogue between athletes, spectators, tradition, and the future.
Here, winter comes to life: in Livigno, sport is not just practiced — it is lived. Winter is not merely observed — it is interpreted.
The World Cup on December 26 and 27 will therefore be more than a race: it will be a welcome to the most important season in our history.
A collective celebration, a total spectacle, a bridge between Christmas and the Olympics, between tradition and innovation, between snow and imagination.
Because in Livigno, winter truly comes to life. And this year, more than ever, it will do so before the eyes of the world.

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